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The Pages view shows which URLs on your site are driving the most traffic and the most identified visitors. Pick a page on the left to see the identified people who hit it on the right. It reads the same page-visit data the profile view uses, queried by URL instead of by visitor. You also configure high-intent page patterns here. Those patterns mark the pages that signal buying intent (like /pricing or /demo) and feed your ICP rules.

If you’re coming from RB2B

RB2B calls this Hot Pages. Squid ID’s Pages view reports per-page traffic plus the identified visitors on each page.
RB2BSquid ID
Per-page trafficHot Pages listViews, unique visitors, identified visitors, last hit
Who hit a pageLimitedIdentified visitors per page, with per-visit views and dwell time
High-intent flagImplicitYou define URL patterns; matching pages get flagged across the product

Why this matters. High-intent patterns you set here drive the flame badge on visitors and the “minimum high-intent pages” ICP rule. A visitor who matches your ICP and hit /pricing is your hottest lead.

Reading the page list

A time-window selector at the top switches between Last 24 hours, Last 7 days (default), and Last 30 days. Three cells summarize the window: Pages (total pages), High-intent (pages matching your patterns), and Visitors identified. The page table has these columns, all sortable except Page:
  • Page shows the page title or short path. High-intent pages carry a target icon.
  • Views is total pageviews.
  • Unique is unique visitors.
  • Identified is how many of those visitors were de-anonymized, deduplicated per person.
  • Last hit is the most recent view.
Pick a row and the right panel lists the identified visitors who hit that URL, with their per-visit view count and dwell time. The header reads “Visitors on” with a count of identified out of unique.
Dwell time shows per visitor in the side panel. The page table itself reports views, unique, identified, and last hit.

High-intent pages

High-intent patterns are URL substrings (for example /pricing, /demo, /contact). They’re case-insensitive and match against the path, not the full URL. A visitor who hits any page matching a pattern counts toward an ICP’s minimum-high-intent-pages rule.
1

Open the high-intent settings

Go to Settings, High-intent pages. The High-intent cell on the Pages view also links straight there when none are set.
2

Add your patterns

Add the path, not the full URL. Enter a substring like /pricing and add it. Each entry is a removable chip. Changes save automatically.
3

Reference them in an ICP

In an ICP, set “Min high-intent pages” to require N matching page hits. With no patterns defined, ICPs that use this rule won’t fire.
An empty high-intent list means no high-intent gating. Any ICP with a high-intent minimum won’t match anyone until you add at least one pattern.