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API tokens give read-only programmatic access to your visitors, companies, and pages. Tokens are managed under Settings → API in the dashboard.

Before you start

API access is a paid add-on. Enable it under Settings → Add-ons first; until you do, the API page prompts you to enable it. Most teams use the Slack, HubSpot, Clay, and Webhook connectors, which are included free, instead.
Tokens are read-only. They work on GET endpoints only. The base URL is https://id-api.asksquid.ai, and you send the token as Authorization: Bearer <token>.

Create a token

Only an Owner can manage API tokens.
1

Open the API page

Go to Settings → API and click New token.
2

Name it

Give the token a short label, up to 20 characters, so you can tell tokens apart later (for example, “Production” or “Zapier”).
3

Copy it once

Click Create token. The full token is shown one time only.
Copy the token immediately. For security it is never shown again. If you lose it, revoke it and create a new one.

Revoke a token

On the API page, click Revoke on any token and confirm. Any integration using that token stops working immediately. This cannot be undone.

Full API reference

This page covers token management. The full endpoint reference lives at docs.sqid.dev.